I have no idea why someone took a picture of a Sterno display window in the 1930's, nor do I know why someone would have saved it for the next 90 years, but I'm glad they did.
This is the history that fascinates me. What would it have looked like to peer into the front window of a hardware store in the 1930's? Here it is. This history, not meant to be remembered, in my opinion is as important as the history we hold academic; normal day-to-day life, not presidents, wars or stock market fluctuations. It's the history the majority of us live.
$300 in Cash Prizes, the sign in the window promises, but for some reason the cans boast $2,500 in prizes. I wonder if the store was offering their own lesser prize. I wonder who won.
Printed by Carna Studio Photo Finishing and given their Red-Seal. I have no idea who they were nor does the internet.