I often lament to my kids as we stroll down the cereal aisle how the magic of cereal is gone. Time was every box in the aisle touted prizes and mail-in orders. They were full of sugar and hope and we loved them for it.
This flexi disc was found on the back of the various General Mills Monster cereals back in 1979. We know it's 1979 not only because of their design, but because they are going to the Disco.




